C & E Craft Co offers a wide range of scented products, from candles to car fresheners. Presenting this variety without turning it into visual noise was key, while still keeping the personality and gift-driven nature of the products clear.
UI/UX Design and Shopify Development for the candle craft company
industry
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LOCATION
US
Project needs and challenges
Solution we offered
We built the experience around how people actually shop these products - by category, collection, or occasion - making it easy to follow their intent instead of forcing a single path. The layout keeps the focus on the products themselves, letting their names, themes, and character drive engagement.
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Implementation details
The structure avoids dead ends, so users can keep exploring without having to restart their journey or rethink where to go next. Product listings and pages highlight pricing, variants, and purchase actions upfront, supporting a fast and frictionless shopping flow.
Tools we used
Figma
Adobe XD
Shopify
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Init
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